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Clear Relief is a clear, liquid over-the-counter medication used
for the relief of upset stomach, heartburn, and acid indigestion.
Over 60 million Americans suffer from heartburn and indigestion.
Despite a general lack of innovation, the digestive remedies industry
continues to grow in the United States. The liquid antacid category is
extremely crowded with products such as Mylanta®, Maalox® and Pepto
Bismol®. There are many additional pills, chewables and tablets. The
total market size is close to $2 billion annually.
As the only clear, liquid antacid in the marketplace, Clear Relief
introduces a patented new innovation in the digestive remedies
industry. We believe that consumers will find our clear, good tasting,
liquid antacid preferable to current liquid anatacids, many of which
are chalky tasting.
There are several other product components contained in Clear
Relief that we believe are unique and add value which will be
revealed upon the product's consumer launch.
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